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And it’s a mistake I’ve seen many would-be Internet entrepreneurs make. So they develop a whole business around that product.
Some people, when first starting their online business, focus on creating a product, building their website, planning marketing campaigns, and setting up an online shopping cart/store. It sounds like these folks are covering all the bases for a thriving business.
Even if you only get a small piece of the pie; the market is so big you can build a six or seven figure business in this market.
Where there is a lot of competition there are plenty of profits to be made.
You’ll discover your unique place in that overall niche, whether it’s with your own product or with someone else’s through affiliate marketing.
These niches aren’t “trendy.” They’ve been best-sellers for a long time because they appeal to people’s deeply-held wants and desires.
Or you could simply sell books and courses of others as an affiliate.
The reality is many people treat their pets and spend more on their pets than they do on themselves; I've seen dogs that eat better than I do!